Learn how a story should be told to create interest and engagement.
We extract the best of journalism and use solid storytelling as a method.
Studies show that as much as 60-90% of a company's strategic plans are never implemented. Often times, poorly formulated strategies and unclear communication are part of the problem.
Learn how good content and techniques for precise formulation can be applied to strategic work and internal communication.
Relevant content and storytelling engage and create loyalty.
Your voice is crucial for your company's brand building. We teach you how to actively use it on digital platforms, in front of audiences, and for your employees.
Ove Sjøstrøm is passionate about storytelling and has over 20 years of experience as a journalist in Norway's largest media houses such as BT, TV 2, and Discovery. Sjøstrøm has also worked with Schibsted partner studio as a content producer and project manager. From 2020 to 2022, Sjøstrøm was subject responsible for Apriil Content Studio before becoming one of the founders and partners of Synas. Sjøstrøm is also a board member and works with the international journalism conference "The Power of Storytelling".